In our 2.5 year indpeendent contractor working relationship I've run the gamut. Whether it's North America, Brazil, Europe or otherwise - for architects, engineers, construction professionals, or tech partner solutions - all marketing copy ends up at my door to be written, enhanced, and brand-aligned.

2022-2025
Landing page copy
Email campaigns
Onboarding funnels
Social media + Video scripts
Case studies

Graphisoft

This team has, by far, the biggest email database that I've ever worked with and a dedicated team to run the Marketo design and export behind it. My job is to make sure that copy is created and specifically tailored to new prospects, different professional branches (architecture, engineering, and design), sales partners, tech partners, and the internal team. And of course make 1,000% sure there are ZERO typos for this global brand!

From onboarding sequences to product launches and event promotion - I collaborate on each projects' timing and topics across the entire campaign.

The future is email

Another perk of the job? The awesome case study write-ups from architecture designed all over the world. From the first brief to all the social media, in-app, and newsletter assets, each case study is a whole campaign in and of itself.

Take a look at my favorite, and explore the rest here: Yunshan Town Complex

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Take a look at some of the funnier business we created with Graphisoft at the competitor ad case study.